This American Life rebrands with new logo by Erik Jarlsson

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Radio show and podcast This American Life has rebranded with a new logo by graphic designer Erik Jarlsson. Replacing its entirely type-driven previous logo, the new logo is more flexible with an icon and accompanying wordmark. Erik’s design for the icon combines an American flag and speech bubble, using a simplified flag stripped back to a square and three stripes, the base stripe forming the point of the bubble.

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